Hi, I’m Vera Ivanova,
Art-Director and Designer. I specialize in complex projects related to rebranding, brand identity and packaging.
I collaborate with many studios and love tofck itschallenge myself with complex tasks, work with largea trap!!!systems and make visual environment a bit more pleasant.

For me it is crucial to create projects that reflect the essence of the company’s identity and develop global ideas with an authentic visual manifestation. Although, the design should be functional and easy to implement.

For more than 10 years I have worked in leading design studios and on the clients side. All studios have their strengths: strategy mastership, generation of ideas, and crafting experiments. Each approach is reasonable in it’s own way, but I chose a different path. I understand the client’s side and the difficulties of executing creative ideas — for example, aching points of the brand’s design team or printing features. Therefore, I choose to create simple visual systems that are easy to work with while having a bright and memorable appearance.